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Where to buy
Welcome to our April 2025 Retailer Resource Hub! Whether you’ve just stocked your shelves with our newest products or are eagerly awaiting your shipment, we’re here to support you. To help your customers better understand the value of Shannon Fabrics, we’ve created a series of videos showcasing what’s included in our new kits and what they look like inside.
Feel free to share these videos on your social media, website, and other platforms. Explore our new product video library below, and don’t forget to download the videos using the link provided!
New Product Videos
C3 Cuddle® Cake |
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Luxe Cuddle® Cake |
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| A C3 Cuddle® Cake bundle includes two Luxe Cuddles® and three C3 coordinating fabric strips all 20" x 58/60" (2 ¾ yards of fabric total). Each Cuddle® Cake also comes with 5 free patterns and 2 ‘Made with Love' labels. Our Cuddle® Cakes offer endless possibilities for creating irresistibly soft, cozy projects. Find inspiration from one of our free patterns within our Learning Center or create an original design. |
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New! A Luxe Cuddle® Cake bundle includes 5 coordinating pieces of Luxe Cuddle® Fabric, 20" strips x 58/60" (2 ¾ yards of total fabric). Each Cuddle® Cake also comes with 5 free patterns and 2 ‘Made with Love' labels. Our Cuddle® Cakes offer endless possibilities for creating irresistibly soft, cozy projects. Find inspiration from one of our free patterns within our Learning Center or create an original design. |
Cuddle® Critter Kit |
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Dreamy Fur Fun Packs |
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| Cuddle® Critters Kits are all-in-one kits that contain the pre-cut Cuddle® fabric pieces needed for the stuffed animal. All pieces pre-cut to make an adorable stuffie. This kit also features an adoption certificate, original pattern and sewing instructions for reference. No cutting required, ready to sew! Stuffing is not included. |
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Create a variety of fun designs from stuffed animals to pillows and more with our Dreamy Fur Fun Pack! A bundle comprised of one (38" x 19") piece Luxe Cuddle® Dreamy Fur and an assortment of five complimentary (9" x 12") C3 solid minky fabrics. Perfect for all skill levels! Find inspiration from one of our free patterns within our Learning Center or create an original design. |
Dreamz Pillow Forms |
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Sweet Dreamz Pillow Kit |
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| Cuddle® Dreamz pillow form, crafted with care and made in the USA. Our pillow inserts are designed to provide the perfect blend of comfort and support, while also being non-allergenic. Featuring dual fiber fill of memory foam and gel fiber blend with a soft outer cover. Each pillow form is vacuum packed for convenient shipping and storage. |
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Complete kit for 2 Luxe Cuddle® pillows with enough fabric and supplies to make an additional pillow cover. Using the extra fabric, create a unique design from our inspirational project sheet. The all-in-one kit comes with 2 coordinating Luxe Cuddle® strips (21" x 58"), 2 Cuddle® Dreamz Pillow forms (18" x 18"), 3 Zippers and 3 ‘Made with Love' labels. Complete with basic pillow sewing instructions and project sheets featuring 6 designs. |
Cuddle® Kits
This complete fabric kit includes everything you need: fabric strips, a pattern, backing, and binding.
Want to offer these and/or other videos on your own social and YouTube channels? Download the assets by clicking the button below.
Ideas for Sharing and Engaging
Need inspiration for how to make the most of these resources? We’ve got you!
Post to Social Media:Schedule regular posts across platforms like Instagram, Facebook, and Twitter. Use captivating captions to encourage likes, shares, and engagement.
Create a YouTube Channel:Establish your store as an authority in your niche by uploading these videos to a YouTube channel. Use keywords to make your content searchable and drive traffic to your page.
Embed on Your Website:Feature your customer tutorial or product spotlight video on your homepage or product pages to bring your offerings to life.
Include in Your Newsletter:Make your email marketing stand out by adding a short video. A play button is always appealing and inviting!
Share in Stories:Break up longer content into bite-sized Instagram Stories or TikToks to grab attention fast. Add polls, questions, or stickers to boost interaction.
Have ideas for future videos or tip sheets that you'd like to offer to your customers? Email us at education@shannonfabrics.com.
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