Welcome to our June 2025 Retailer Resource Hub! Whether you’ve just stocked your shelves with our newest products or are eagerly awaiting your shipment, we’re here to support you. To help your customers better understand the value of Shannon Fabrics, we’ve curated a collection of tutorial videos and shot new photography to share with you to help you promote your latest purchases!
How to Sew a Self-Binding Blanket with Cuddle® |
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How to Sew a Pillow with Cuddle® |
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| Cuddle® Ambassador Ajaire demonstrates how to sew a a popular item, the Self-Binding Blanket using Cuddle® minky. This is one of our most requested projects and is the perfect way to welcome newcomers to Cuddle®! Ajaire is easy to follow as she walks you step-by-step, demonstrating every detail and imbuing her knowledge from years of sewing, sharing all her expert tips and tricks. A great beginner's project, easy to follow and fun to learn from! |
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Cuddle® Ambassador Ajaire demonstrates how to sew a pillow using Cuddle®. She walks you step-by-step, showing you every detail and imbuing her knowledge from years of sewing, sharing all her expert tips and tricks. A great beginner's project, easy to follow and fun to learn from! |
How to Make a Luxe Throw Blanket with Cuddle® |
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How to Bind Your Blanket with Cuddle® Minky |
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| Learn How to Make a Luxe Throw Blanket from expert sewist and Cuddle® Ambassador, Ajaire Parello. This is a super easy, super fun project that is perfect for beginner sewists or lifelong, seasoned sewists alike! A great gift for others or a beautiful home decor item to take home. For customers who are in love with their new Cuddle® minky and want to learn how to make beautiful home decor items with it, like a throw blanket, this is the perfect project for them to jump in and learn! |
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Learn How to Bind your Blanket with Cuddle®! Cuddle® Ambassador demonstrates every step, slowly and clearly, and shares her expert tips and tricks on how to get the very best result! Help your customers learn from the pros - Ajaire is a seasoned sewist and knows all the best ways to work with Cuddle®. This is an easy project for any sewist interested in sewing with Cuddle® - from a sewing newbie all the way to a seasoned sewing veteran. Because you can never have too many cozy blankets in your home! |
By now, you've likely heard of our exciting new addition to our Cuddle® selection: The all-new, revolutionary, Quilting Cuddle®! (patent pending)
If you've placed your orders for the the new Quilting Cuddle®, we have new photography to share with you! Feel free to download and use for your website, social media or marketing materials!
If you've placed your orders for the newest Cloud Cuddle® and Digital Cuddle® prints, we invite you to downnload our latest photography showcasing these exciting new prints! Photos include Digital Cuddle® Smokehouse, Trailer Trails, Big Sky Bison, Doodle Bugs, Champions & Galactic Blast; as well as new Cloud Cuddle® prints including Very Berry, Starry & Mod Mutts.
Use these Marketing Assets to Inspire your Customers!
Post to Social Media:
Schedule regular posts across platforms like Instagram, Facebook, and Twitter. Use captivating captions to encourage likes, shares, and engagement.
Create a YouTube Channel:Establish your store as an authority in your niche by uploading these videos to a YouTube channel. Use keywords to make your content searchable and drive traffic to your page.
Embed on Your Website:Feature your customer tutorial or product spotlight video on your homepage or product pages to bring your offerings to life.
Include in Your Newsletter:Make your email marketing stand out by adding a short video. A play button is always appealing and inviting!
Share in Stories:Break up longer content into bite-sized Instagram Stories or TikToks to grab attention fast. Add polls, questions, or stickers to boost interaction.
Have ideas for future videos or tip sheets that you'd like to offer your customers?
Email us at education@shannonfabrics.com.